Opis
Revolutionary changes ineconomy, progressive globalization of the world of innovation, greateropenness of societies, migration processes, large social mobility andunlimited relations by means of technological tools, developed for only a fewyears, focus on soft management tools such as quality and culture open newinnovation opportunities – they constitute a valuable chance that is possibleto use broadly because the opportunities create resources of new knowledgebeing a perfect innovative potential. The degree to which knowledge isprocessed into innovations depends on the creativity and people’sentrepreneurship, organization and societies. At the same timeentrepreneurial development with a high level of innovation, investment, butalso effects is of particular importance. The views of J. Schumpeter,formulated in the first half of the twentieth century, and then P. Drucker’sviews from the 1980s undoubtedly had the greatest impact on the contemporaryunderstanding of innovation processes and their importance to the enterprise.J. Schumpeter saw the essence of innovation in the changes of “significantscope”, disrupting the existing equilibrium and creating a new “combinationof production factors.” With these innovations entrepreneurs achieveabove-average returns, making economy more dynamic. Product innovations, newprocesses and new forms of organization and management are especiallyimportant. Thanks to them, entrepreneurs may not only overcome barriers moreeasily to enter the market, but it is also easier for them to rival theexisting competition.
„Innovations, entrepreneurship and the creative process – the micro- and macroeconomic perspective”, Katarzyna Szczepańska-Woszczyna, Vladimír Hiadlovský, Krzysztof Zamasz – jak czytać ebook?
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